Search Engine Marketing (SEM)

Help with local Memphis marketing, Google ranking, pay-per-click (PPC) ads, getting positive Customer Reviews & help with Social Media.

Search Engine Marketing (SEM)
This is a form of Internet marketing that encompasses various web optimization and web advertising to gain visibility and traffic in search engine results pages (SERPs).

Some marketers refer to SEM specifically as purchasing ads online. The most popular online ad source is Google’s Adwords (pay-per-click ads), along with Bing ads and Yahoo! ads. As on social networking sites such as LinkedIn and Facebook have also increased in popularity.

Some of the critical factors in search engine marketing success are the way your website is developed, web content, use of social media, and both onsite and offsite SEO techniques.

increasing traffic to your website

Social Media Marketing
This type of marketing is used to influence consumers by increasing traffic to your website or through your social media sites. Some of the popular social media outlets are Pinterest, Instagram, Twitter, LinkedIn, Facebook, Google+, blogs (Tumblr, WordPress, Blogger) and videos (Vine, YouTube, Flickr).

In some industries, these networking sites are critical to your marketing strategy. If correctly optimized for the search engines, social media sites can bring customers and prospects to your website. Social media sites can also build relationships between you and your customers in a more casual way. It often brings your customers together because many consumers feel that direct customer opinions are more believable than self-branded ads.

Whatever your need may be – Memphis search engine marketing, or national search engine marketing, Mary has the experience and ability to bring more visibility to your business online.